
WordPress currently powers 27% of the internet and for good reason.
It’s open-source nature and it’s ever growing community puts it at the top of the heap. There’s no better way to create a website than to do it on WordPress. It will save you time, money, and will be a breeze to edit any content on your website or app.




Our proven process is based on 4 essential pillars
Content management solution
With open source, you can build an engaging website and enhance it as your business grows – all at an affordable price.
Design comes first
Want an elegant and intuitive website? Then you need help from the experts. At S&F, we’ve been working with WordPress since its inception.
Advanced features & functionality
From user portals and event calendars, to social networks and beyond, we have the development expertise.
Control your content
With WordPress, keeping your site fresh and updated is easy. Once your site is in place, you have complete control over the editing and management.
Brands we've boosted
We have worked with some of Australia's most trusted brands - turbocharging their digital results. Find out why industry leaders choose us.






5.0
We’re immensely proud of the feedback we’ve received from our valued clients.
Finance
Swann Insurance
SEO / SEM / Social Media / Website DevelopmentWe designed a website that delivered ROI over 50 and reached conversion rates over 8%- the highest conversion rates in the insurance industry.
Hotels
Italian Villa Vacations
SEO / Website DevelopmentHow we designed a website as captivating as Italy's picturesque scenery - without compromising on functionality. Bellissima!

Our process
Following our refined process, we work with you to create a website that you’ll not only love, but your customers will love it too.
RESEARCH & SETUP
Initial brief
We work to understand your vision and goals. Who are your target audiences? What's your online sales and marketing history? What are your expectations and budget? How will we measure success?
RESEARCH & SETUP
Understanding your brand and customer
We delve deeper into understanding your brand, products, UPS, and how hands on you want to be with your website, before we determine if WordPress is the suitable web publishing software for you.
RESEARCH & SETUP
Customised approach
Whilst we are experts in web design and ecommerce sites, no two jobs are the same, so we customise our approach to cater for the wide variety of clients and customers.
DESIGN
Understanding the market
We develop customer personas and look into the customer journey for every single product on your site. We assess your information architecture and ensure we understand any integrations your sales site has with other systems.
DESIGN
Website design
We design your website so that the journey for your customer is quick, smooth, and allows for uncomplicated sales, if applicable. We use user testing throughout the design process, to understand and enhance the experience for the customer before launch.
DATA AND REPORTING
Creation
Once designs are signed off, our WordPress web developers will make your website a reality. We provide full WordPress development services, so as well as apps available in the store, we have a team of WordPress builders and developers who can create features and elements bespoke to your own website.
DATA AND REPORTING
Optimisation
Your online store needs to be optimised for search engines, to drive website traffic and be highly profitable. We'll optimise your store using proven SEO strategies. We'll also apply other proven digital marketing strategies to ensure you're increasing your conversions.
Common client questions
FAQs
Custom WordPress themes, designed just for you You're too good for a template. As a WordPress web design agency, we use WordPress for its content management capabilities, but we develop custom themes, which frees us to design a website that is 100% simpatico with your brand and business.
Our WordPress developers are trained in design. Our website designers write CSS. Our team's multidisciplinary backgrounds ensure that designers understand the medium for which they're designing. We take our consistent design systems, and microinteractions very, very seriously.