Business Rescue Solutions
Industries
- Financial Services
What we did
- SEO
- SEM
Locations
- Australia
600%
YoY Leads Generated
The Challenge
Business Rescue Solutions specialises in small business restructuring solutions for Australian businesses in financial distress.
BRS embarked on a partnership with the Salt & Fuessel team and set three initial goals:
- Amplify their reach in-market
- Grow high-quality small business restructuring leads
- Deploy an SEO strategy to boost organic visibility.
Our Solution
The Strategy
To address these challenges, Salt & Fuessel developed a multi-channel approach:
SEO Optimisation
We conducted in-depth keyword analysis to identify relevant and high-value search terms related to small business restructuring and financial recovery in Australia. We optimised content on the BRS website and updated the site structure to improve search engine rankings.
Lead Generation Campaigns
We created and deployed targeted Google Ads campaigns to capture enquiries from users searching for information on small business restructuring and debt relief.
Content Development
Our team also created relevant and informative SEO-friendly landing pages, cluster articles and blogs tailored to the pain points of the target audience, positioning BRS as a trusted authority in their niche.
Performance Tracking
Monitored and refined campaigns through continuous reporting and analysis to ensure maximum ROI.
The Results
The partnership delivered impressive outcomes for BRS:
Our team achieved 443% growth in organic traffic within 12 months.
We delivered a 600% increase in high-quality leads, enabling BRS to support more businesses in need.
Increased Organic Traffic
Lead Generation
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